EMBATTLED Prime Minister Gordon Brown unleashed a master stroke in this year's election campaign today with a promise to "raze that fucking Halifax radio station to the fucking ground".
In a move that caught his political rivals off guard, Brown hastily called a press conference after being subjected to three of the 'zany' adverts in the course of a single ad break.
The controversial commercials, in which hilariously cheerful employees describe their products through the medium of catchy tunes and jingles, have led to one commentator calling them "like Halifax pissing in your face and then smearing the knob cheese all over your nose".
"I promise," thundered Brown, visibly shaking, "that if you elect me this time around I will set fire to that fucking radio station, with all of those bastards inside, and dance around wearing a sombrero and vigorously shaking a pair of giant maracas as they burn to death."
Early indications show that Brown's poll rating leapt to 99%, the highest ever recorded in the history of time. Quick to counter the popular policy, David Cameron joined in with the attack, saying: "Of course, under a Conservative Government we would put a fucking great load of dynamite under Radio Halifax and blow them back to the stone age. Try making a Little Extra Help when you're blown to smithereens, you shower of cunts."
Nick Clegg, meanwhile, said: "I'd jab them with a stick."